Note on effective dates:
Effective May 16, 2025, for visitors to www.boomlearning.com.
Effective July 1, 2025, for existing customers who are direct purchasers who do not visit www.boomlearning.com before July 1, 2025.
This statement on effective dates will be removed on July 1, 2025, and the effective date will be updated.
Note on current policies: Until July 1, 2025, find our current Boom App General Privacy Policy and Terms of Service at our Help Center. After that, the policies in effect will be at our new Trust Center.
Modified on: May 15, 2025
Effective Date: May 16, 2025
Vendor Name | Purpose | Link to Policies | Location Data Stored | What You Should Know |
Asana | Used to track customer-feature requests and to organize speakers for events. | Privacy | United States | We are the controller, and Asana is a processor acting on our behalf. |
Google Analytics G4 | To help us understand customer journeys in our marketing sites and in our pipeline. | Privacy | Likely the United States but can be global. | We have turned on GDPR controls. If you turn on marketing cookies, we send an identifier we know to Google with events associated with you. |
HubSpot | Management of sales opportunities, marketing communications, customer education, customer support, blog content, and our knowledge base. | United States | We are the controller, and HubSpot is the processor on our behalf. | |
Calendly | Call scheduling | Privacy | United States | We are the controller, and Calendly is the processor on our behalf. |
Microsoft Azure | Analyze marketing and sales data and customer journeys | Microsoft Trust Center |
United States | We are the controller, and Microsoft is the processor on our behalf. |
Microsoft Office 365 | Sales meetings, marketing and training webinars | |||
Zoom | Sales meetings, marketing webinars | Privacy | United States | We are the controller, and Zoom is a processor acting on our behalf. |
ActiveCampaign | Marketing, newsletter, and customer education emails. | Privacy | United States | We are the processor, and ActiveCampaign is a processor acting on our behalf. It will be decommissioned in 2025. |